Do You Need To Be Great As Everything As CEO? By Brett Fox You have to be good at a lot of different things when you’re the CEO. But do you need to be great at everything to be successful? Hardly! I’ll debunk this myth and explain a much better way to run your company…
I was having coffee with my neighbor Dave. Dave had been CEO of a large public company in the semiconductor space. We had known of each other for years before we became neighbors. Dave was one of the first people to reach out to me after my company was sold. Dave asked me if I…
How Important Is Having A High IQ To Being A Successful CEO? By Brett Fox There’s a school of thought that says you have to be a super genius to be a successful startup CEO. Ha! Yes, you need to be smart, but a super genius? Hardly. I’ll explain what’s a lot more important to…
I never considered myself a great engineer. I thought I was a good, maybe even clever, engineer, but not great. And that was when I actually still designing hardware. Then I went into general management, and my days as a practicing engineer were over. Even though I did get all my patents after I stopped…
I hated, I mean, I really hated giving a pitch deck by email to an investor. I thought the odds of getting in front of an investor went way down if I gave them the pitch deck. “It’s like seeing a movie without the soundtrack was my reasoning.” The investor was just going to get…
What Are The Two Key Reasons You Are Not Closing More Deals? By Brett Fox There are two simple steps you can take to dramatically increase you’re winning deals. The good news is these two steps are EASY to implement. I’ll show you what these two steps are in this short video. Read The Video…
For whatever reason, our board meetings were always on Thursdays. Usually, the meeting would start at 10AM, so our investors could make the drive to Milpitas after the traffic on 237 thinned out a bit. Then we always had a company meeting on Friday. We would serve lunch for the whole company. [Do you want…
How You Know When To Increase Your Advertising Spending? By Brett Fox Figuring out when you should increase your advertising spending may seem difficult, but it’s not. Actually determining when to increase your spending is refreshingly easy. I’ll show you my simple two step process for determining when to increase your advertising spending in this…
Years ago, I worked with this fellow named Bill. Bill and I worked on a lot of mergers together. I learned from Bill the value of being really detail oriented when you reviewed a deal. And this thought process went all the way through to the contracts and legal documents we needed to review. [Do…
Yes, absolutely say thank you to your team. But that’s just the start. There’s plenty you can do to make sure your team knows how much you care about them: A. How about a Starbucks gift card for everyone when you hit a milestone? Here’s a smart thing you can do so your team can…